Why Chocolate Calls

Why Chocolate Calls: The Science Behind PMS Cravings

Why Periods Often Come With a Sweet Tooth

Premenstrual food cravings are so common they’ve become sitcom shorthand. Yet the urge for chocolate or chips in the run-up to a period isn’t just folklore; decades of research confirm the link.

PMS, the Luteal Phase and Eating More

Premenstrual syndrome appears in the luteal phase, the stretch between ovulation and day three or four of menstruation. Scientists have cataloged more than 150 possible PMS symptoms—emotional, physical, cognitive and behavioral. Food cravings rank high on that list, right alongside irritability, mood swings and anxiety.

You don’t need a formal PMS diagnosis to notice the munchies: about 85 % of women feel at least some premenstrual changes, while only 20-40 % meet clinical criteria for PMS. Studies show that women typically take in up to 500 extra calories per day during the luteal phase, favoring combinations of fat, carbs and sugar—in other words, chocolate.

Why Chocolate and Carbs Top the List

Leading Theory How It May Work Key Evidence
Serotonin Self-Medication Eating carbohydrates nudges brain levels of serotonin, the “feel-good” neurotransmitter. When scientists artificially boost serotonin, both mood and appetite normalize.
Comfort Seeking Tasty food distracts from stress or boredom and delivers pleasant sensory feedback. Most cravings are triggered by thinking about a favorite treat rather than true hunger.
Hormonal Signals Low estrogen and high progesterone in the luteal phase appear to increase appetite. Progesterone-only birth control, such as Depo-Provera, is linked to weight gain and greater hunger.

Practical Ways to Tame Monthly Cravings

  1. Know your pattern. Track symptoms so you’ll recognize that increased appetite is part of your normal cycle.

  2. Exercise and de-stress. Regular workouts, meditation, yoga or even deep-breathing drills can even out mood swings and decrease cravings.

  3. Choose complex carbs. Reach for whole grains, beans and lentils instead of white bread or candy.

  4. Dial down salt, sugar and fat. These three push you to keep eating.

  5. Limit caffeine and alcohol. Both can exacerbate bloating and mood changes.

  6. Boost calcium and magnesium. Leafy greens, dairy or a 1,200 mg calcium supplement plus magnesium may ease bloating and chocolate lust.

  7. Add vitamins B6 and E. Small studies suggest 50 mg of B6 and 150-300 IU of vitamin E can soften cravings and breast tenderness.

When Cravings Feel Unmanageable

If premenstrual symptoms—including food urges—disrupt work, relationships or overall well-being, talk to an OB-GYN. Cognitive-behavioral therapy, prescription treatments or hormonal options may help.

Understanding the biology behind that last-minute dash for chocolate won’t eliminate every craving, but it can replace guilt with insight—and give you healthier strategies for the next time PMS calls.

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